New Orleans, Louisiana
March 21 - 25, 2012

The IA community is made up of the a diversely experienced list of speakers and workshop leaders. The lineup is shaping up to be stellar.

Speaker

John Ferrara

John Ferrara is an information architect at Vanguard and the author of the upcoming book, "Playful Design: Creating Game Experiences in Everyday Interfaces," to be published by Rosenfeld Media in December 2011. John has worked as a user experience designer for over twelve years, designing web sites, desktop software, and video games. In 2010 he co-founded Megazoid Games, which focuses on creating mobile, social, and educational player experiences. John's nutrition education game "Fitter Critters" was a top prizewinner in the 2010 Apps for Healthy Kids contest, awarded by Michelle Obama's "Let's Move!" campaign. He lives in the Philadelphia area with his wonderful wife and superhero daughter.

PRESENTATION:

Fitter Critters: Designing a Persuasive Video Game

3/24/2012

1:30pm — 2:15pm

 
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